The average estate bequest to a charity is between $20,000 and $70,000.
If you have loyal volunteers and donors, your organization should have a planned giving program. Take a look at these points in favor of planned giving.
Over the next 15 years, over 6 trillion dollars ($6,000,000,000,000) will be passed in the forms of gifts and bequests. Do not leave gifts on the table or forfeit them to another charity.
It is highly likely that some of your loyal donors want to give their wealth via planned giving to your organization.
The average bequest is $20,000 – $70,000.
Planned giving donors are often the “millionaires-next-door” in your constituency, flying under the radar of your prospect identification systems.
Sixty-nine percent of planned giving donors give less than $500 per year and are unrated prospects.
By limiting yourself to immediate gifts, you are excluding a vast constituency of prospects who may only be able to give a large gift in their will.
The average time from inception to maturity for a planned gift is 7-10 years–only a few years longer than most campaign pledge periods.
If you are scrambling to raise cash today, it may be in part because your organization did not pursue planned gifts 5-10 years ago.
[The above statistics are from www.PlannedGiving.com, an outstanding resource for planned giving materials for your nonprofit.]
At a very minimum, if your organization has existed for more than 5 years, it can and should be communicating to donors how they can leave a bequest in their will to further your organization’s mission.
We welcome the opportunity to help you develop a planned giving program, avoid planned giving pitfalls that can harm your organization, and begin building an endowment (or reach other financial goals) that advance your organization’s mission.
385 Concord Avenue
Belmont, MA 02478 (617) 484-6610
Fax: (617) 484-0035